Store Promotion

VSTORE.ca - Web store hosting service promotion tips page. Find you how to effectively promote your online estore.

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Store Promotion Page


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Many customers have been asking us how they can promote their online estore. In today's very competive ecommerce marketplace having a well designed site with good products are good prices is not enough. You need to make your site known to as many potential customers as possible. A good way to do this is to submit your site to search engines so that when the users of these search engines type in keywords releated to your site, your store will come up as one of the results and they might decide to visit you.

A good way to do this is to manually submit your site to each of the major search engines. To learn how to do this please visit Seach Engine Watche's Search Engine Submission Tips website.

If you do not know that much about search engine optimization, submission and marketing, VSTORE.ca highly recommends you the services of iNeedHits.com. They offer very affordable Search Engine Marketing Services. Please remember that incorrect search engine marketing can actually harm your site's rankings and negatively impact the amount of free traffic you get.

A great new free advertising service that we have started using personally to promote this site and that has generated over 15000 free ad impressions for our service is Instant Buzz. All you need to do is install a free toolbar and you then get ad credits for every site you visit. You then use those credits to have your ad displayed to other users. Its not the most effective form of advertising buts its very easy to use and free so you really have nothing to lose. In order to signup just click on the upper half of the ad labeled InstanBuzz that appears on the top right corner of the screen..

Another highly recommended free traffic program is Traffic Swarm. They have many cool features to help you earn free advertising very quickly. If you want to get your product in front of potential customers very easily and for free this is definitely the way to go!

The best form of advertising you can get is called context targeted pay per click advertising. This type of advertising allows you to display your add on the search results page when someone uses a specific set of keywords to search. This form of advertising allows you to find and target the customers that are actively seeking exactly what you are selling. Additionally since you only pay per click it means you are effectively buying customer leads who at actively seeking what you are offering. No other type of advertising even comes close to PPC advertising. Sure it does cost money but spending money is not what matters, its your return on investment. For example, if you spend $100 in PPC advertising to get 1000 visitors. Of those 1000 visitors 20 (2%) decide to buy your product and you may an average of $10 profit per sale than you just made $100 net profit. ($200 profits minus $100 cost)

Many companies are spending thousands of dollars everyday on PPC advertising not because they are stupid but because they are making more than they are spending and so the more they spend the more they make. It does take a while to find the right keywords to target and the right bid price but once you get the hang of it you will not want to go back to any type of free advertising. To let you try it out Overture (Yahoo) is offering a free $25 advertising credit just for signing up. Thatís enough to drive 250 prospective customers to your site without paying a cent. VSTORE.ca highly recommend you take advantage of this offer before they decide to terminate it. List Your Site with Overture and appear on the top of search results of leading sites like MSN, Yahoo! and Alta Vista. Sign up and get a $25 credit.




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